Privacy Policy


Protecting your privacy is important to us at Ballentine Vineyards. This Privacy Policy describes the personal information we collect, how we use and retain it, with whom we share it, and the choices available to you - including in connection with our text messaging program. All information is intended for the U.S. market only.


1. Scope


This Privacy Policy applies to Ballentine Vineyards' collection of personal information from you when you visit www.ballentinevineyards.com, use our text messaging program, interact with online forms associated with our messaging program, or click on hyperlinks in text messages we send.


This Privacy Policy does not apply to websites or domains maintained or operated by third parties. Our platform may link to third-party websites and services, but these links are not endorsements of those sites, and this Policy does not extend to them. We encourage you to read the privacy policy of any third-party website before using it or providing information.


2. Personal Information We Collect


"Personal information" is information that identifies, relates to, or could reasonably be linked with a particular individual or household.


A. Information You Provide to Us:


  • When you browse our website: Our analytics tools collect basic information about your browser, operating system, pages visited, and time spent on the site. This helps us improve your shopping experience.
  • When you check out: We collect your name, address, postal code, phone number, and payment information. We need this to process payment and ship your order.
  • When you register for or subscribe to our text messaging program: We collect your identifiers (name, telephone number, email address, mailing address), and where required, age-verification information.
  • When you request information from us: We collect your name, email address, phone number, and the details of your request, solely to respond to you.
  • When you subscribe to our emails: We collect your email address and contact preferences to send you our newsletter and product updates. You can unsubscribe at any time using the link in any email. We will continue to send transactional communications as necessary.
  • When you use website chat: We collect your name and any information you share in the chat to provide customer service.


Please provide only relevant information and avoid sharing unnecessary sensitive data such as Social Security numbers.


B. Information Collected Automatically:


As you use our website, we automatically collect internet activity information including device details, IP address, browsing history, and interactions with our platform. We use essential, functional, and analytics cookies for this purpose. This information is used to:


  • Track usage and enhance your experience
  • Conduct analytics to improve our platform
  • Prevent fraudulent activity and diagnose errors


Google Analytics: We send aggregated, non-personal information to Google Analytics to understand platform performance. For details, see Google's privacy policy.


Web Beacons: We may use electronic web beacons to track email interactions (opens, link clicks) in aggregate form. This is not linked to your personal information.


Embedded Links: Links in our emails may include tracking to help us understand how marketing campaigns perform. In some cases this may be tied to your profile.


HTML5 / Local Storage: We and our service providers may use local storage to understand platform usage and improve your experience. You can control or clear this through your browser settings.


If you do not wish to have cookies on your device, you may disable them through your browser settings. Doing so may limit access to some features of our website.


3. How We Use Your Information


We use your personal information to:


  • Set up and manage your account
  • Process payments and fulfill orders
  • Communicate with you about your purchases and requests
  • Send marketing emails and newsletters (with your consent)
  • Send text messages you have subscribed to
  • Improve our website and marketing performance
  • Comply with legal obligations


We retain personal information only as long as reasonably necessary for the purposes described, taking into account legal retention requirements, potential litigation, and industry best practices. When retention is no longer necessary, we delete your information.


4. How We Share Your Personal Information


Under no circumstances will Ballentine Vineyards sell or share your mobile phone number or other personal information with third parties for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties for such purposes. We share personal information only in the following limited circumstances:


  • Within Ballentine Vineyards: For internal business purposes such as customer service and order fulfillment.
  • With service providers: We share information with trusted service providers who assist us in operating our platform (e.g., email delivery, SMS messaging, analytics). These providers are bound to use your information only as necessary to provide their services.
  • In a corporate reorganization: In the event of a merger, acquisition, sale, or similar transaction, personal information may be shared with the relevant parties as part of that process.
  • For legal purposes: We may share your information where required by law, court order, or legal process, or to protect the rights, property, or safety of Ballentine Vineyards or others.
  • With your consent: For any other purpose, we will notify you and request your consent before sharing.


5. Text Messaging Program


When you subscribe to our text messaging program, the following applies:


  • You may opt out at any time by replying STOP to any text message, or by contacting us at the information below and requesting opt-out.
  • Ballentine Vineyards will not sell or share your phone number with third parties for marketing purposes.
  • Transactional text messages (e.g., credit card update notifications) may still be sent as necessary.


For full terms governing our text messaging program, please see our Mobile Terms of Service.


6. Your Choices


  • Email marketing: Unsubscribe at any time via the link at the bottom of any marketing email, or by contacting us directly. We will continue to send order confirmations and other necessary communications.
  • Text messages: Reply STOP to any text, or contact us as described below.
  • Cookies: Adjust your browser settings to disable cookies at any time, though this may affect website functionality.
  • Your profile: To update your profile information or be removed from our marketing list, contact us using the information in Section 13.


7. California Privacy Rights CCPA / CPRA)


If you are a California resident, you have the following rights regarding your personal information, subject to verification and certain limitations:


  • Right to Know: You can request details about the categories and specific pieces of personal information we have collected, the sources of that information, the business or commercial purpose for collecting or sharing it, and the categories of third parties with whom it is shared.
  • Right to Delete: You can request that we delete your personal information, subject to legal exceptions.
  • Right to Correct: You may request corrections to inaccurate personal information we hold about you.
  • Right to Opt-Out of Sale or Sharing: We do not “sell” or “share” personal information as defined under the CCPA/CPRA.
  • Right to Limit Use of Sensitive Personal Information: You may request that we limit our use of your sensitive information to only what is necessary to perform the services you requested.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.


To exercise these rights, please contact us at: info@ballentinevineyards.com.


You may also designate an authorized agent to submit requests on your behalf.


8. Do Not Track

Your browser may transmit a "Do Not Track" signal to websites you visit. As there is no industry-wide standard for how to respond to these signals, Ballentine Vineyards does not currently alter its data practices in response to Do Not Track signals. For more information, visit allaboutdnt.com.


9. Security

We implement and maintain reasonable security measures - including secure server software and firewalls - to protect your personal information from unauthorized access, use, modification, or disclosure. All payment information is transmitted and stored under SSL encryption and kept behind a secure firewall. However, no method of data transmission over the Internet is 100% secure, and we cannot guarantee absolute security.


10. Age Restriction

Our website and text messaging program are not intended for individuals under the age of 21. We do not knowingly collect personal information from anyone under 21. If we learn that we have done so, we will delete that information promptly. If you believe we may have information from or about someone under 21, please contact us at the information below.


11. Changes to This Privacy Policy

We may update this Privacy Policy at any time. Changes will be posted to this page with a revised effective date. If changes materially affect your privacy rights, we will notify you by prominent posting on our website and/or via email. We encourage you to review this Policy periodically.


12. U.S. Market Only

Our website and platform are intended for the U.S. market only. If you access our platform from outside the U.S., information collected may be transferred to, processed, and stored in the U.S., where data protection laws may differ from those of your country of residence.


13. Contact Us

If you have any questions about this Privacy Policy, wish to update your information, or would like to be removed from our marketing list, please contact us:



Updated: April 21, 2026